I'm not sure about the process of presenting with these boards-it seems likely they were meant for Topps brass in Brooklyn, but most seem to originate near Duryea so I could have that backwards. Or they just ended up in Duryea for storage and went home with people at various points in time. This latest batch looks to cover a period beginning in the mid 70's and running into the mid 80's.
Here's the full Monty-you can plainly see the wide range of products and years:
Let's start with the baseball proposals. The first is, without a doubt, what evolved into the 1974 Baseball Stamps issue. It looks to me like the stamps (or stickers, depending) were already designed and the presentation was to nail down the album concept:
The stamps would ultimately be issued in a 2 x 6 array and the albums ended up being shrunk down from the proposal, which went as big as looseleaf pages. We know Topps had been working since 1970 on a full size sticker release and it looks like the 74's got pretty close to realizing that concept. What's unfortunate is that the stamp set seems like it failed-stamps were dumped or had issues in production and the albums were not produced in quantities to match. In fact, the 1974 Baseball Stamp Albums are pretty tough to find these days while the stamp sheets are a breeze.
Meanwhile, we see an intriguing Hit to Win mockup that closely resembles the (different) contest cards inserted in the 1980 and 1981 Baseball packs.
Check out the Guidry mockup-Did Topps intended for the cards to also include a player insert or have a two sided insert? Seems like the Guidry part of the pitch came very late. Or maybe it was intended to show some detail from the Baseball Guidebook offered as a prize for hitting (scratching off) a single in the game. Either way it's a neat, unique Yankees piece. Never seen the guidebook? Here ya go:
This concept seems a bit mundane:
To me though, the most interesting proposal had to do with a 3-D set:
Those are the fronts of two 1953-54 Topps Tarzan cards being used to show a new concept-check out the artwork for the proposed 3-D glasses:
That very much looks like Jack Kirby's work, or heavily inspired by it. Joe Kubert actually did the line art for the Tarzan sets (note-under investigation, see comments) so if it is by Kirby, it's a nice tie-in of two legendary comic book artists. Can anyone ID the superhero? He looks like a Marvel product of the times but my comic book knowledge is pretty much kaput these days. The original title is no longer with the board so it's anybody's guess what the product was supposed to be I guess.
Decades after they were created, the boards show the creativity and thought processes that went into designing and issuing a set of cards or inserts in the pre-digital design days.