The ever vigilant Lonnie Cummins alerted me to an interesting eBay auction recently that really blew me away. I've covered the Topps Sports Club previously (most recently here), which was a promotional effort by the company that, given the bang for the buck, really should have been more of a success. There were a number of pretty neat things Topps included with membership, including previews of card sets, large color photos of some top names in sports, uncut team checklist sheets plus the ability to order some spectacular premiums. Promoted primarily via wrapper panel ads and the reverse of some Rak Pak header cards, the Sports Club debuted right as I was exiting the youthful portion of my hobby years and I never even knew about it until after I started this blog.
Anyhoo, Lonnie managed to uncover one of the all-time great Sports Club premiums offered by Topps, namely the 1975 Giant Size Football Action Poster! Behold its mighty power:
I've shown the advert slip for it previously but it's well worth a repeat look:
It's a little hard to read as that's an old screen grab but those bulleted items running down the left side rode along with the poster and required some effort to put together by the recipient:
Again, apologies for the fuzz-fest. For me the best part of all this was the "field figures" along the bottom:
Verrrrrrry interesting. I hope you can track down someone who still owns this so we can get a follow-up!
I notice that the punch-out team names use a font that "foreshadows" 1978 Topps football
In one of the forgotten all-time great backs on a card set - Topps in a certain way - used those fans again on the back of the 1986 football set. They changed the fans for each of the teams.
The 1967-68 Hockey set had a similar crowd, although a bit more abstract, on the fronts.
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