Saturday, August 23, 2025

A Political Basketball

Continuing last week's look at Topps Presidential sets, in 1965 they took a theme more well known to baseball card collectors, foil embossed portraits, and married it with a larger sized "tall boy" card in creating the Presidents and Famous Americans set. Gold foil borders were used all around too, as Topps honored all 35 U.S. Presidents at the time plus 9 Famous Americans. Covered HERE in more detail, the set used five different colors, with black reserved for Chief Executives who had been assassinated, like the card of John F. Kennedy:


The backs were pure white and as you might imagine, the set is a condition nightmare.


Three years later, as protests rocked the 1968 race, Topps came out with, well, a card of a guy running for Pennsylvania governor:


Yup!  I have more on this HERE and I've always assumed he had something to do with greasing the skids for the big Topps plant move from Brooklyn to Duryea in the state in 1966, at a time when he was the Lieutenant Governor.


Spoiler alert-he won! I guess there was a sports-related angle there, as we can see Shafer captained the Allegheny College basketball team, where attended school from 1934-38.

So that was it for 1968!  1972 brought back the U.S. Presidents, with a nice twist. Topps again used the original 1952 Bowman illustrations they had already re-used in '56 for all the Presidents through Eisenhower:


The backs didn't change either:


What did change was the creation of three new portraits for:

No. 34 JFK


No. 35 LBJ


and No. 36 Richard M. Nixon:


That wiped out the three historical events cards but Topps was in the habit of making up card sets divisible by 11 at the time, so they added several subjects in the form of that year's hopeful Candidates.  These were:

37 Shirley Chisolm
38 Hubert Humphrey
39 John Lindsay
40 George McGovern
41 Edmund Muskie
42 Edward Kennedy
43 George Wallace

OK, so that's not 44.  I'm not sure why the dropped a candidate as they could have used Pat Paulsen or some similar "unreal" pretender but they clearly did not.  So there is an obvious slot for a double print and while I have no clue as to who got the honor, I'd like to think it was Grover Cleveland!

Here's the Shirley Chisholm card, which will require a little more explanation in a minute:


The Candidates had backs quite close to those of the Big Boys:


Back to Ms. Chisholm shortly.  But first, for 1972 Topps provided an insert in the form of a Campaign Poster. There were 15 of these and the selection was somewhat random:

1. Abe Lincoln For President
2. Vote Republican William H. Taft Our Next President
3. Kennedy For President
4. I'm Wild About Harry Truman
5. I Like Ike For President
6. Stay Cool With Coolidge For President
7. All The Way With LBJ For President
8. Generally Speaking I'd Vote For Grant
9. Win With Woodrow Wilson
10.Washington Our Nation's Leader
11. Teddy Roosevelt For President
12. Our Next President Thomas Jefferson Father Of The Constitution
13.Vote Democratic Franklin D. Roosevelt Our Next President
14. Vote for Hoover For President
15. God Bless America John Quincy Adams 6th U.S. President

Here's ol' JQA himself:


That's not really a campaign poster and I'm not even sure that's even John Quincy Adams depicted there but maybe that's nitpicking.  You can see how they were folded twice to fit in the packs and when opened they measure 4 7/8" x 6 15/16".

Now, that's the last set of U.S Presidents Topps issued for a long time, sort of.  In 1976, Topps partnered with Holsum Bread and re-released the 1972 set, minus the Candidate cards.  Things got a little interesting though.  They had to wedge in Gerald Ford, which was easy enough:


The back is the same as all the other 1972 cards:


As part of this promotion, they also amended the Nixon card to reveal his resignation.  


The Ford card and the Nixon resigns variant are tougher than any of the other cards spread across these two interconnected sets. Which brings us back to the Chisholm card. 

Chris Benjamin, in his Sport-Americana Price Guide days, mentions her card was pulled for the Ford card.  OK, but the Candidates do not appear in the Holsum re-issue (branded still as Topps -T.C.G.) in case you missed the indicia. So that seems like an intentional misdirect, which he used to sprinkle in to some of his work to catch plagiarists (sigh). Pretty sure I'm correct on this point as Holsum issued an album - imaged here by Friend o'the Archive Ken Bush - for the set that specifically mentioned 37 cards to collect, all of them actual Presidents:


Nice Bicentennial tie-in, despite the cheesy quality of the album!

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