These scans will provide fodder for a few upcoming posts but I'll start with an interesting 1975-76 idea for Giant baseball cards:

So not only was Topps thinking small in 1975, they were also thinking big! They didn't issue big baseball cards until 1980, and then they spent the better part of the first half of the MTV decade putting out supersized product. This timeline from development to execution was not unusual for Topps back then.
Stay tuned for more mockups and prototypes in 2010!
QUICK UPDATE-An intrepid reader has noted that the back of the prototype is from 1976. In my haste to post, I missed this important detail.
2 comments:
Interesting that they show the back of a 1976 card. That picture of Carew looks much earlier than 1975.
I like the cards of the two helmeted Hall of Famers. I wish they had issued alternative cards.
The 1975 design is so imbedded in my memories.
Thanks for the flashback.
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