I'm using a bit of a cheat today. Last month I was planning to write an overview of the 1974 Topps Evel Knievel set when I read a killer post on the set and its related Auto Stickers and other ephemera over at Jon's consistently fabulous Fleer Stickers blog (one of the very few blogs where I read every post) and just have to post a link:
I remember watching a lot of EK's jumps on TV when I was a kid. Here is a vintage shot of Evel popping a wheelie prior to a jump:
Evel was all over the news in the early 70's, especially for his failed "rocket-cycle" jump of the Snake River Canyon.
Enjoy Jon's writeup as it is well worth your time, as is the rest of his blog which goes far, far beyond Fleer's sticker issues! The only thing I can add is a scan of a card back, from Ebay:
I'll be back with some original stuff next time but this link was just too good not to share.